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Partner Trends #081
Your source for news in the world of ecosystem partnerships, channel, and strategic alliances.
👋 Hello! I’m Peter, and you're reading Partner Trends - the newsletter that helps you build and leverage successful partnerships and partner programs.
Each article highlights partner program announcements and enhancements across various industries to help you stay in touch with the world of partnerships and alliances.
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Partner Program Announcements
DNSFilter launched its global partner program to provide managed service providers (MSPs) with the tools and resources to secure their customers against DNS and web-based threats. The DNSFilter Global Partner Program gives partners access to further technical features, deep discounts, product white labeling, and robust training and support.
Infoblox announced its new partner program for value-added resellers (VARs), systems integrators, service providers, and distributors in cybersecurity. Partners in the Skilled to Secure program are assigned a level based on competencies achieved and offer benefits such as partner-hunted sales incentives, deal registration, and marketing development funds.
Perception Point announced its new partner program for channel partners, resellers, distributors, and MSPs in cybersecurity. The new partner program will provide partners with more advanced tools and resources to grow their customer base and accelerate resell opportunities. The tiered program offers sales support, marketing resources, deal registration, lead sharing, and a dedicated marketing manager.
CyberRes announced the launch of a new partner program for managed security service providers (MSSPs). The CyberRes MSSP Program gives partners flexible deployment and licensing options to build, serve, and retain customers via its cybersecurity software service offerings. The program's benefits include predictable and flexible service models to create new revenue streams, sales support, marketing support, and access to education and enablement materials.
Q-SYS launched its technology partner program for partners with verified and certified integrations to its Q-SYS audio, video, and control platform. The new Technology Partner Program gives integration partners access to training, solution development, and marketing resources.
DTEX Systems announced the launch of its global partner program for referral partners, VARs, consultants, and MSSPs in cybersecurity. The DTEX Global Partner Program gives partners access to benefits such as marketing resources, sales support, and special pricing to help increase revenue and margins through endpoint upsell opportunities.
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